NBC Sports Using ComcastSports360 For Its Production In Italy

NBC Sports has selected Comcast Technology Solutions (CTS) to provide multiscreen video management and delivery for its production of the Milan Cortina 2026 Olympic and Paralympic Winter Games, Feb. 6-22, and March 6-15, respectively.

The Opening Ceremony from San Siro Stadium in Milan will be presented on Friday, Feb. 6, live and in primetime on NBC and Peacock. NBCUniversal is presenting its 20th Olympic Games, 13th consecutive overall, and owns the U.S. media rights on all platforms to all Olympic Games through 2036, which are scheduled for Milan Cortina (2026), Los Angeles (2028), French Alps (2030), Brisbane (2032), Utah (2034), and the Olympic Games 2036 (host yet to be determined).

NBC Sports will use Comcast Sports360 from Comcast Technology Solutions, which includes CTS’ Cloud Video Platform, to manage on-demand content and metadata, and publish video across devices, sites, and apps for its production of the 2026 Winter Olympics and Paralympics.

“The Milan Cortina Winter Olympics will be one of the most expansive productions in our history, with viewers expecting seamless access to every event and key moment across the screens of their choice,” said Darryl Jefferson, SVP, engineering & technology, NBC Sports and Olympics. “Comcast Sports360 from Comcast Technology Solutions enables us to deliver the speed, quality and reliability that Olympic coverage demands, supporting seamless, multi-format delivery across a wide range of platforms.”

Comcast Technology Solutions has worked with NBC Sports for more than a decade, assisting its production efforts at previous Olympics and other major international sports events.

The post NBC Sports Using ComcastSports360 For Its Production In Italy appeared first on TV News Check.


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