
At ZohoDay 2026, the Zoho leadership shared its vision for the future. It is one where it is poised to disrupt several software industries with its comprehensive suite, or rather suites of applications. They are already delivering solutions at an impressively low price point. Sridhar Vembu, the Founder, has repeatedly said that software is becoming a commodity. The days when software companies could make larger profits from software are gone.Zoho’s approach is different: it focuses on pricing that is very competitive in each market it operates in. It has a large force of loyal developers in India, and a culture of transnational localisation in every country it lands in. It then builds a cadre of loyal employees wherever it lands. Like other software companies, it does not publish employee attrition rates. However, it would be interesting to see how it stacks up.
One key thing he did reveal is the crossing of a major milestone. It now has over 150 million registered users. It crossed the 1 million customers threshold in 2025 and is likely pushing towards 1.3 million already. Over the last 5 years, it has seen a 21% CAGR in customer acquisition.
Revenues have also grown by 35X over the last 13 years. As a private company, Zoho rarely discloses financial figures, but its performance has been impressive. Growth has also accelerated over the last year, with customer growth at 32% and revenue growth at 20%.
Zoho One and beyond
Zoho now comprises four distinct brands: Zoho, ManageEngine, Qntrl, and TrainerCentral. Under the Zoho brand, there are over 55 applications. Historically, Zoho bundled many of these into Zoho One, which offers a complete solution to businesses.
Mishje Cooper, Director of Systems and Tooling at THG Ingenuity, commented, “I believe Zoho One is one of the best software bundles available on the market. Its strengths lie in its full suite of applications, flexibility, and the seamless integrations.
“The cost factor is another big reason why any business should consider Zoho One. I realised very quickly that the bundle offers great value. Change is never easy… it took time for us to adapt to new ways of working. But now, Zoho is fully integrated into our processes, driven from the top down, and everyone has seen the value of it.”
However, Zoho is evolving its go-to-market. Zoho One is not its only solution now. It has already launched its ERP solution in India and will look to extend it to other regions where its financial solution, Books, is already compliant. That is likely to include the US, the Middle East and the UK.
ERP is set to become a massive pillar for Zoho
In India, ERP is targeted at specific industries, notably manufacturing, distribution, retail, and non-profits. The manufacturing ERP is targeting simple assembly-type manufacturers, as this is a new field for Zoho. However, each of these industries was selected because of customer interest. It is in retail that it has perhaps the strongest solution, with applications that offer both physical and digital commerce, alongside POS devices.
Not only does Zoho plan to extend the ERP to other countries, but it will also look to other industries. These should include professional services that have strong project management capabilities, supporting both waterfall and agile methodologies. With its attractive price point, integration of AI, and rich features, Zoho could change the market dynamics, especially for SMEs in some regions.
Beyond Zoho One and ERP, Zoho is expanding the number of bundles. These will include its applications to make them more attractive and a complete solution for businesses. It also revealed that partners are leveraging its Vertical Studio. It’s a low-code platform which partners are using to build vertical applications for different industries.
Partners are becoming even more important.
As Zoho looks to expand, its partner ecosystem will become increasingly important. Vertical Studio, which will soon include even more applications, is offering ISVs a vehicle to build solutions quickly that can solve business issues.
Catherine Carignan-Turcotte, Chief Business Development Officer at NSI Solutions, delivered one example. NSI Solutions built a solution for JAN-PRO and its franchisee network of over 10,000 business owners using the Zoho platform, including Zoho CRM and Zoho Creator. Other Zoho partners are building solutions that are now productised and are reselling well through the Zoho Marketplace.
The firm is also building relationships with GSIs with strategic partnerships in India. Among those are Deloitte, Grant Thornton and TCS. The release of its ERP platform may help drive its rapid growth in the country. It has an attractive price point compared to other international ERP solutions and better functionality than local players.
Over the next year, it will be interesting to see how these partnerships grow, what new products are added to its marketplace and how important partner revenues become.
A year of Success
Its strategy has historically been land-and-expand. Whether it lands with Zoho CRM, a recognised player in the CRM space, expanding with other applications, leading to the implementation of Zoho One.
Dave Morrissey, Chief Innovation Officer at Allergy Standards, commented, “What started as a search for a more technical way of working has evolved into a deep-rooted partnership where Zoho’s platforms, particularly CRM and Creator, serve as the ‘single source of truth’ for our entire international operation.
“At Allergy Standards, our journey with Zoho began over 15 years ago when we recognised that scaling our global certification program required moving beyond a maze of disparate spreadsheets.
“Since then, we’ve been able to take complex internal processes that previously took weeks and make them possible in a couple of seconds, saving hundreds of hours and allowing us to focus on our mission of helping people breathe healthier indoor air.
“This evolution, supported by the expert guidance of Zoho and 1 Cloud Consultants, has been instrumental in our growth from an entrepreneurial vision to a life-changing enterprise that has certified millions of products worldwide”.
Recent customers Zoho wins include: In the United States, Rapid Response Monitoring and Synergy Home Care; In India, Mercedes-Benz India, Force Motors, Joyalukkas and Union Bank of India; in the UK/European Union, Flora Food Group, Handl Tyrol and Atout France; in the Middle East-Africa, Al-Ahli Saudi FC and Al Qadsiah FC; in LATAM, Grupo Gonher; and in Brazil, Creditas and Editora Globo.
Growth backed by meeting Customer needs
Its success is due to a focus on delivering what customers want and need. Sachin Agrawal, Managing Director of Zoho UK, commented, “Being bootstrapped, private, and built entirely in-house makes Zoho an outlier among competitors.
“But vendors don’t need our help; businesses do, which is why delivering customer value has, for 30 years, been Zoho Corporation’s North Star. Before any innovation, strategy, or guiding principle becomes a product, pivot, or policy, it must first affirm the question, ‘Will this help businesses?’
“We are incredibly grateful that companies around the world have responded so positively to our customer-first approach over the past three decades, and will continue to meet the evolving needs of businesses with powerful, scalable, and affordable solutions.”
Its growth has been profitable, consistent, and without redundancies among employees. It is building partnerships suitable for each of the regions in which it operates. At some point, its inherent strength will attract more GSIs and partners looking to take advantage.
With a long-term vision and planning, it can make investments that many equity-backed or publicly owned firms just cannot. Will 2026 be yet another year of growth for Zoho? It seems a certainty. Could it see continued acceleration of its growth? That is a definite possibility.
Enterprise Times: What does this mean
At Zoho Day, the analysts were given a glimpse of the future and benefited from conversations with Zoho Leadership. Enterprise Times will publish further articles in the coming days following those conversations. Some of the information shared will be revealed later this year, and some of it will be surprising, especially for those who see Zoho as a small organisation that provides SaaS solutions to businesses.
A lack of marketing spend hinders Zoho’s expansion. However, its caution is not a bad thing. It means the expenditure is always carefully considered. Its gradually increasing customer base and revenue growth, coupled with its long-term strategic success, demonstrate that it is a strategy that works in the long term. It invests heavily in product development, and its products speak for themselves.
Many of its new leads are from referrals, and it is also converting its freemium customers faster. Competitors, especially ERP vendors, will need to take note of what Zoho is doing. It offers increasing levels of sovereignty, low-code tools, AI tools, and a rich mix of applications that can fulfil the needs of many businesses at a price point often well below that of larger competitors.
The company has been gaining momentum for some time. Over the last two years, that momentum seems to be increasing.
The post Zoho celebrates growth milestone with more to come appeared first on Enterprise Times.
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