Abbode makes its Texas debut with western-inspired pop-up at MARKET

DALLAS (KDAF) — Highland Park Village’s boutique fashion destination, MARKET, is welcoming cult-favorite embroidery brand Abbode for its first-ever Texas appearance with a four-day pop-up event, Abbode Out West, running October 9–12.

Known for its playful, bespoke embroidery and collaborations with brands like L.L. Bean, J.Crew, Skims, Charlotte Tilbury, and Summer Fridays, Abbode is bringing its charm to Dallas with a fresh, Western-inspired twist.

For its first foray into the Texas market, Abbode is launching a new Western-inspired collection, surprise exclusive products and a lineup of Dallas-only embroidery icons (think cowboy hats, boots, the Lone Star State and even chili peppers) alongside a special university collection featuring SMU, TCU, UT and OU motifs — perfectly timed for TX/OU weekend. 

Guests can enjoy on-site embroidery personalization and daily gifts with purchase from beloved local brands:

• Thursday, Oct. 9: Custom postcards by Caroline Ellis Art
• Friday, Oct. 10: Flower arrangements from Le Bloom
• Saturday, Oct. 11: Conversation cards by Friend of Mine
• Sunday, Oct. 12: Blush from Merit Beauty

Plus, Abbode is teaming up with Fronks Matcha to offer a limited-edition “ABBloom” Matcha Latte, available at Le Bloom’s Travis Street location from Thursday through Saturday.

Event Details

• Location: MARKET, 26 Highland Park Village, Dallas, TX 75205
• Time: 11 a.m. – 6 p.m., Thursday, Oct. 9 through Sunday, Oct. 12

For updates and sneak peeks, follow @abbode and @markethighlandpark on Instagram.