Calrec & Grass Valley Partner On Broadcast Audio Integration At NAB Show

Calrec and Grass Valley are partnering to integrate Calrec’s ImPulseV virtual DSP software with Grass Valley’s AMPP cloud-native live production platform, aiming to provide broadcasters a single, software-defined environment for managing high-end live production.

The collaboration begins with ImPulseV integrating into AMPP Control and is expected to evolve into a fully native ImPulseV application running on AMPP. The companies said the unified approach is designed to bolster AMPP’s tier 1 audio alongside its tier 1 video capabilities, supporting open standards and hybrid workflows while letting media organizations scale infrastructure to demand.

“We are delighted to be partnering with Grass Valley, an organization that shares our belief that innovation, people and technology define the future of our industry,” said Sid Stanley, Calrec managing director. “Our virtual ImPulseV technology, combined with the Grass Valley AMPP Ecosystem, creates a powerful proposition, uniting best-in-class solutions to give broadcasters the freedom to build, scale and adapt without compromise.”

“With the integration of Calrec’s ImPulseV into AMPP, we are extending the power of software-defined production with tier-one audio workflows,” said Adam Marshall, Grass Valley chief product officer. “Media organizations can now deploy premium audio capabilities in a fully software-defined environment while maintaining the quality, responsiveness and familiar operator control expected for high-value live production. Whether on-prem, in the cloud or across hybrid environments, it all operates within a single, unified platform.”

The integration is aimed at simplifying complex audio workflows without compromising quality, latency or operator experience. Features cited by the companies include common orchestration, shared control, scalable infrastructure, cloud and on-prem flexibility, elastic resources aligned to live production and a modern, software-defined architecture.

ImPulseV supports flexible workflows across COTS hardware, public and private cloud, existing processing hardware and distributed resources. As part of Calrec’s ecosystem and powered by True Control 2.0, it unifies high-end control surfaces with remote production and can manage up to five Calrec consoles or processing cores simultaneously. Paired with AMPP, a single control surface can adapt to local, cloud and remote productions. Both ImPulseV and AMPP support OpEx-based deployment models.

At the NAB Show in Las Vegas, now through April 22, Calrec is exhibiting in Booth C6907, and Grass Valley is in Booth C2408. The integrated ImPulseV–AMPP workflow will be demonstrated in the Grass Valley booth (C2408).

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