NewsTECHForum: Breaking Out With Best-In-Class Digital

Digital platforms — web, apps, social and podcasts — have too often been an afterthought behind streaming and linear for TV news. A group of digital leaders from across news media on the cutting edge will share how they’re building more robust news products to reengage audiences in a panel, “Breaking Out With Best-in-Class Digital,” at TVNewsCheck’s NewsTECHForum conference on Dec. 16 at the New York Hilton.

Speakers are Veronica de Souza, executive director of audience and content strategy, Wired; Sari Ziedler, VP of audience development, NBCUniversal Local; Michael Donoghue, CEO, Hearst Media’s Subtext; and Andreas Pongratz, CEO, X News. Sam Guzik, senior director of product, New York Public Radio, will moderate the discussion.

The panelists will tackle a wide array of digital platforms – from websites and apps to text messaging and social media – along with the internal cultural changes necessary to implement successful new strategies.

“It cannot be underestimated how important digital platforms remain for audience development and engagement,” said TVNewsCheck Editor Michael Depp. “This panel will offer some fresh thinking on how news organizations can throttle up on social, use high-engagement platforms like texting, drive subscription revenue and use AI to get a maximum value on content.”

Now in its 12^th year and co-located with the Sports Video Group Summit, NewsTECHForum gathers technology, news and digital executives, managers and professionals from linear TV, streaming and FAST, digital/mobile and video-centric news publishing to talk about workflow and business challenges facing their sector of the wider media world.

Sessions Include:

Remote Production & the Non-Stop News Cycle — Reporters and producers often spend most of their time in the field, gathering, editing, versioning and even distributing news and nearly always working remotely. How have newsrooms adapted to this significant change and how well is technology keeping up and providing new ways to produce, version and distribute content from anywhere? What are the newest innovations in content sharing? How is remote production advancing storytelling?

Technology Leaders on Optimizing News Workflows – News producers have to log into many different platforms to produce, edit and distribute their stories and in too many newsrooms, storycentric workflows are still not a working reality. What do technology vendors and media organizations need to do to transform workflows and unleash producers to create content more easily?

AI in Action: News Workflows Evolving Today – News organizations are approaching AI carefully, as they design ways to use it without harming credibility. How are operations and news leaders incorporating AI in storytelling and multiplatform production and distribution?

News Everywhere: Maximizing Audience in a Multiplatform World – News organizations need to break news instantly and engage audiences on all platforms. How are the best news operations, editorial and technology providers making multiplatform production and distribution seamless and fast? What tools are emerging to turn legacy news production into tomorrow’s content engine?

News Storytellers on the Cutting Edge – What can traditional newsrooms learn from independent journalists / creators about engaging and building audiences with storytelling? What tech stack are they using and how is that evolving in a multiplatform world? How are they repurposing their content for traditional media?

How Will AI Revolutionize the News Product? – Futurists imagine how AI in many different forms will change, perhaps dramatically, the way news is gathered, produced and delivered to consumers.

Register here.

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