IAB Tech Lab, the global digital advertising technical standards-setting body, announced today the release of Device Attestation support in the industry standard Open Measurement SDK (OM SDK). This new capability is currently supported on Apple devices and FireTV and is designed “to strengthen further efforts to combat widespread device spoofing…
Norigin Media, a Connected TV (CTV) solutions company, has partnered with SoundCloud, the audio platform, to launch their new UI/UX on CTV. SoundCloud’s app will now be made more widely available to consumers, expanding SoundCloud’s reach onto CTV for fans to consume content in a new way on larger screens.…