Operative today appointed Mike Napodano chief executive officer, “marking the next step in the company’s evolution as it accelerates platform innovation, deepens customer partnerships, and expands adoption of its AI-powered product suite across the media industry.”

“This appointment,” the company added, “represents an important milestone in Operative’s next phase of growth, as the company advances its leadership position and strategic vision to deliver greater operational excellence, customer success, and scalable innovation for its global customer base.”

With a track record in technology and operational leadership, Napodano brings more than 25 years of experience driving transformation across some of the world’s most recognized media and entertainment brands. Before joining Operative, he was chief technology officer at Disney ABC Television Group, leading enterprise initiatives spanning advertising technology and distribution. Before that, he was SVP & CIO for sales, research and analytics at NBCUniversal where he helped modernize the company’s data and technology operations.

Since joining Operative in 2019, Napodano has played a pivotal role in scaling the company’s cloud solutions, driving delivery excellence, and strengthening its partnerships with leading global media companies.

“The pace of change in media has never been faster, and Operative is uniquely positioned at the center of that transformation,” said Napodano. “Our vision is to be the connective platform that unites technology, data, and operations across the ecosystem. We’re enabling media companies to innovate with agility, optimize performance, and realize the full value of their audiences and content. I’m energized by what’s ahead as we continue to grow and innovate alongside our customers.”

Operative’s end-to-end solutions including AOS, Operative.One and Adeline AI serve as the monetization backbone for leading broadcasters, streamers, and digital publishers worldwide.

The post Operative Names Mike Napodano New CEO appeared first on TV News Check.


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