The iPhone 17 Pro’s orange is good — and well-timed

Apple just announced arguably its boldest Pro iPhone color ever: the new “cosmic orange” for the iPhone 17 Pro. And to my surprise, I think it looks really good.

In choosing a bold hue as its hero shade for the iPhone 17 Pro, Apple also seems to have nailed one of the season’s hottest colors. Orange showed up a lot on fashion runways earlier this year, and orange-y citrus shades were one of this summer’s color trends, according to Vogue.

And on the iPhone 17 Pro, it’s a deep orange that really pops. Based on Apple’s photos and the ones we took at the iPhone 17 launch event, you’ll definitely spot the phone on a table across the room. Thank …

Read the full story at The Verge.