ATSC Members Elect 4 Industry Veterans To Board

Members of ATSC, the Broadcast Standards Association, have elected four industry veterans to serve three-year terms on the ATSC Board of Directors starting Jan. 1, 2026. Joining the board for the first time is Javier Ruano, president & general manager of Televes USA. Current directors re-elected to second terms are Adam Goldberg of Sony Electronics, Anne Schelle of Pearl TV and John Taylor of LG Electronics USA.

“Our newly elected directors will join a board that guides ATSC in its mission to develop next-generation broadcast standards and foster innovation across the industry,” said ATSC President Madeleine Noland. “This election cycle saw 10 highly qualified candidates run for these important roles. We deeply appreciate their engagement and the record-setting voting participation from our membership. This diverse and experienced group of executives will help us continue empowering a new era of broadcasting. With strong leadership and continued collaboration, ATSC remains firmly committed to driving the future of broadcasting.”

Noland also expressed appreciation for outgoing Director Richard Friedel, principal at Broadcast.Advocate, whose term concludes at the end of 2025. “ATSC extends its deepest gratitude to Richard for his invaluable contributions both as a director and former board chair, and his steadfast support of ATSC’s work, including the international advancement and adoption of ATSC 3.0,” she said.

As is customary, ATSC board leadership will be named with the start of the new year. Beginning in January 2026, the ATSC board will comprise the following members:

• Mark Aitken, SVP, Advanced Technology, Sinclair 
• Zandra Clarke, Broadcast Content Transmission Specialist, WarnerBros. Discovery / SMPTE
• Lynn Claudy, SVP, Technology, NAB
• Dr. Ed Czarnecki, VP, International & Government Affairs, Digital Alert Systems
• Fred Engel, Principal, Fred Engel Technology Consulting, LLC
• Adam Goldberg, Director, Technical Standards, Sony Electronics
• Dr. Paul Hearty, Chief Standards Strategist, Samsung Research America
• Brian Markwalter, SVP, Research and Standards, CTA
• Kerry Oslund, VP, AI Strategy, E. W. Scripps Company
• Javier Ruano, President & General Manager, Televes USA, LLC
• Anne Schelle, Managing Director, Pearl TV
• Ling Ling Sun, VP, Technology, Maryland Public Television
• John Taylor, SVP, Public Affairs & Communications, LG Electronics USA
• Dr. Rikin Thakker, CTO & SVP, Technology, NCTA
• Dr. Yiyan Wu, Research Professor, Western University / IEEE

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