The campaign allows customers to purchase a Partners of Hope ribbon for just $1 at any Big Y location or donate online through October 22nd, with all proceeds benefiting 33 local breast cancer support groups.
“Every dollar raised supports Hartford HealthCare’s Cancer Institute at Hartford Hospital and its Take the Time Mobile Mammography program, which provides free mammograms to uninsured and underinsured women. Over the years, Big Y’s support has helped deliver more than 1,000 free mammograms to women across Connecticut,” said Kristen Lapenta, Associate Director, Special Events, Philanthropy.
Since its inception in 2007, the Partners of Hope campaign has raised over $3 million for breast cancer support and research. In addition to ribbon purchases, many products at Big Y feature special pink packaging, indicating that a portion of their proceeds will also be donated to breast cancer research and education.
The beneficiaries this year will include the following:
Massachusetts
Connecticut
With the continued support of its customers, Big Y’s Partners of Hope campaign aims to ensure that critical care and resources remain accessible to those affected by breast cancer.
All facts in this report were gathered by journalists employed by WWLP. Artificial intelligence tools were used to reformat from a broadcast script into a news article for our website. This report was edited and fact-checked by WWLP staff before being published.
WWLP-22News, an NBC affiliate, began broadcasting in March 1953 to provide local news, network, syndicated, and local programming to western Massachusetts. Watch the 22News Digital Edition weekdays at 4 p.m. on WWLP.com.
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