Baton Rouge invites developers for Plank Road, Scenic Highway projects

BATON ROUGE, La. (Louisiana First) — A Baton Rouge group of appointed board members is requesting proposals to attract developers to assist in the Plank Road and Scenic Highway transformation projects.

Build Baton Rouge, a group created by the East Baton Rouge Redevelopment Authority, issued Requests for Proposals (RFP) to offer affordable housing, mixed-use projects, and community-serving facilities.

The RFP builds upon the Imagine Plank Road and Scotlandville Community Plans. These corridors have seen significant momentum through the $53 million Bus Rapid Transit system, BREC’s greenway restoration, Erie Street Eco Park, and Southern University’s Cadence Innovation District.

“The communities along Plank Road and Scenic Highway have long carried the culture, creativity, and resilience of Baton Rouge,” said Deidre D. Robert, CEO of Build Baton Rouge. “This RFP is about more than buildings. It’s about honoring that legacy while building toward a future of inclusive growth and shared prosperity. We’re inviting partners who see that promise and are ready to help bring it to life.”

Officials said proposals are accepted on a rolling basis. Eligible project types include housing, retail, office, adaptive reuse, or cultural and community facilities.

“We’ve structured this RFP to prioritize alignment with adopted corridor plans, leverage recent infrastructure investments, and deliver measurable community benefits,” said Marlee P. Miller, Chief Operating Officer of Build Baton Rouge. “We’re looking for proposals that are financially sound, transit-accessible, and rooted in the needs and assets of the neighborhoods they serve. Our goal is to catalyze projects that are not only shovel-ready but equity-driven.”

Those interested can visit Build Baton Rouge’s website for more details.

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