All Along the WashTower

The LG WashTower is cleaning up, selling 3.2 million units in six years.

LG’s stacked laundry duo marks a worldwide milestone

YSN Staff

LG is marking a major milestone for its WashTower all-in-one laundry product: the stacked washer/dryer has surpassed 3.2 million units in total worldwide sales.

First launched in 2020 and available now in 77 countries, the space-saving WashTower features core LG technologies and a design focused on everyday convenience, the company said. The combination has apparently struck a chord with consumers worldwide, reaching cumulative sales of more than 1.6 million units in North America alone.

“This strong international demand reflects a growing customer preference for convenient laundry solutions that offer enhanced space- and energy-efficiency,” LG said.

“The LG WashTower leverages our proprietary core technologies and advanced AI to deliver a more convenient clothing-care experience to customers around the world,” said Baek Seung-tae, president of the LG Home Appliance Solution Company. “We will continue to build on our understanding of customers’ lifestyles and earn the trust of global customers through products and solutions that deliver greater convenience.”

 The WashTower’s performance is supported by proprietary technologies including Artificial Intelligence Direct Drive (AI DD) and a Dual Inverter Heat Pump. AI DD detects load weight, fabric type and soil level, then selects a suitable washing pattern to help clean items optimally while minimizing fabric damage. For its part, the Dual Inverter Heat Pump delivers low-temperature drying that is gentle on garments and linens.

This core intelligence is complemented by features such as AI Wash and Smart Pairing, which allows the washer to communicate with the dryer and automatically select an appropriate drying cycle. The “Prepare to Dry” function further enhances performance by preheating the dryer before the wash cycle ends, helping reduce overall laundry time.

LG said it is continuing to expand its laundry lineup “to better address customers’ evolving lifestyles,” and plans to introduce new models, AI features and color options to suit a wider range of user needs, preferences and space requirements.

The company plans to celebrate its WashTower sales milestone by hosting a range of promotional activities in global markets.

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