Triton Digital Renews Long-Standing Partnership With Salem Media Group

Triton Digital, a global technology and services provider to the digital audio, podcast and broadcast radio industries, has renewed its partnership with Salem Media, extending a relationship that began over a decade ago.

Under the renewed agreement, Salem Media continues to use Triton Digital’s Streaming Services and Podcast Services through Omny, along with comprehensive measurement across Webcast Metrics (WCM), Podcast Metrics (PCM) and Demos+. The renewal also introduces Podcast Video Metrics for YouTube and adds Triton Digital’s Sounder product full suite, while continuing monetization support for both direct and programmatic sales.

“Our long-standing partnership with Salem Media demonstrates the strength of collaboration built over many years,” said John Rosso, president-CEO of Triton Digital. “Salem’s portfolio spans a wide range of trusted formats and highly engaged audiences across streaming and podcasting. With this renewal, we are expanding our support through advanced measurement, monetization, and audio intelligence solutions that align with Salem’s continued digital focus.”

Salem Media operates stations across multiple formats, including the Wall Street Business Network, Spanish Language Teaching and Talk, as well as Country Music, Sports, Classic Pop, Christian Teaching and Talk, Conservative News Talk, and Spanish Hits. The company also maintains a large podcast network, which is a primary focus of its digital strategy.

“Working with Triton Digital gives us the tools and insights we need to support our growing digital audio and podcast offerings,” said Jamie Cohen, chief digital officer of Salem Media Group. “Their measurement, monetization, and new Sounder capabilities help us better understand our audiences and continue delivering content that resonates across platforms and with our audience.”

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