Philips Hue responds to cheaper competitors with major product overhaul

Philips Hue has announced the biggest revamp of its smart lighting line in years, introducing lower-cost lights, support for Matter over Thread, and a new generation of brighter light strips. The update includes the launch of a new Essentials line,

motion-sensing technology across all Hue lights, and what the company calls the “brightest and best light strip money can buy.”

Philips Hue is well known for high-quality smart lights that are super expensive but super reliable, thanks to its mature Zigbee network. Now, the Dutch lighting company, owned by Signify, is looking to more directly compete with its increasing number of budget rivals, …

Read the full story at The Verge.