MK.IO Surpasses 500 Global Customers On Self-Serve Video Streaming Platform

MediaKind announced that MK.IO, its self-serve cloud video streaming platform, has surpassed 500 active customers worldwide within two years of launch.

“The milestone reflects how video streaming is expanding beyond traditional media, with adjacent sectors now prioritizing simplicity and speed,” said a company release. “Available via both Amazon Web Services (AWS) and Microsoft Azure, MK.IO enables organizations to launch and scale secure live and on-demand video services quickly and reliably—via intuitive APIs or a simple web-based UI.”

Launched in 2023, MK.IO has gained adoption across a diverse range of industries, the company said. Customers include public sector organizations like the U.K. Courts, educational institutions such as the Royal Schools of Music and PESI, retail broadcasters like Japan’s GSTV, wellness platforms including Yoga Download, and critical response agencies such as CalFire.

The platform is purportedly also gaining traction in the media and entertainment space, with adopters like Rakuten and the Table Tennis Federation using MK.IO to deliver high-quality video at scale, all through a unified self-serve interface.

“We’ve built MK.IO to bring professional-grade streaming capabilities to any organization—no matter the size or industry,” said Allen Broome, CEO of MediaKind. “Surpassing 500 customers is a major milestone and reflects how more sectors are now relying on video as a critical communication channel. We’re excited to keep innovating in ways that make streaming simpler, smarter, and more accessible.”

Looking ahead, MK.IO plans to expand its capabilities with AI-powered content tagging, automated translation tools, and simplified Multiview workflows. The platform is available via both the AWS Marketplace and Azure Marketplace.

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