The new 2,615-square-foot store will be at the University Place mall with a grand opening on May 9. There will be many fun activities, such as a mystery mural LEGO brick building activity, a ribbon cutting ceremony at 10 a.m., and a Minifigure costume character to take pictures with.
The Orem location brings the number of U.S. LEGO stores to 112.
“LEGO Stores are true community hubs — spaces where new and existing LEGO fans of all ages can find inspiration and immersive experiences to build upon their passions. That’s why we are investing to expand our retail portfolio across the United States and are thrilled to be opening a new LEGO Store in Orem,” says Shweta Munshi, VP of Retail Experience, LEGO Retail. “Visit us in-store from May 9 to discover exclusive sets, dedicated support from expert Brick Specialists and plenty of opportunities for play.”
Year-round store fixtures include the “Pick & Build” wall and a “Build a Mini” tower. LEGO also said the store will be “home to the largest range of LEGO products, including many exclusives.”
In addition to the grand opening event, the store will offer exclusive promotions throughout the week, which are:
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