Rocket.com domain name changed hands for USD $14 million

According to a financial filing today by the seller of the Rocket.com domain name, L3Harris:

“For the quarter and three quarters ended September 27, 2024, includes $14 million of income net of related expenses from a domain name sale.” (page 29)

Clearly, that is a reference to the Rocket.com domain name transaction.

While I continue to be “on strike” due to the ongoing and widespread parasitic “journalism” in the domain name industry, I’ll make an exception for this 8-figure transaction.

In my personal opinion, this domain name sold for far too little, and the seller should have negotiated a much higher transaction price, given the market cap of the buyer.

[NB: Like the Voice.com $30 million deal, this disclosure revealed the net proceeds received by the seller. The buyer may have paid more than $14 million (as it appears the seller paid commission expenses, i.e. the “net of related expenses” language above), but that value isn’t public as of this point. It might come to light in a filing by the buyer at some point, although this transaction would likely not be considered “material” to them, given their market cap.]